Words: Rachel Hannon
Photo: Omero Mumba
She’s rapidly emerging on the Irish music scene, and you need to know about her. Annie-Dog blurs the genre boundaries somewhere between indie DnB dreamy electronic bedroom pop. Her introspective lyrics, skilled craft at production, as well as her vulnerability as an artist has set her aside from others. Named after a Smashing Pumpkins song, Annie-Dog infuses her music with artists like Grimes and Pinkpantheress. Her resonating sound has earned her airplay on BBC Radio 1, RTE 2fm, NME, and Spotify editorial playlists, allowing her to be signed to the UK indie label Dance to the Radio. This all comes after only releasing for the first time this year.
Hailing from Dublin, she began writing and producing her music independently, drawing from an eclectic set of influences and experimental sounds. Her first ever gig was Hilary Duff in The Point in 2006. The first record she bought was All Saint’s second album Saints & Sinners and it was Pure Shores that supposedly ‘soundtracked her childhood’. After initially sharing her own original music online, she grabbed the attention of the indie label ‘Dance to the Radio’, which has supported her on the release of several tracks. The different influences throughout her childhood and early adolescence has created this unique hybrid of dreamy pop, introspective lyrics, and indie DnB.
Annie-Dod’s lyrics tackle themes of self-reflection, identity, and the search for authenticity. Tracks like ‘The Pressures of the Heart’ and ‘Double Cherry’ explore feelings of love and self-reflection, encapsulated on layered instrumentation. Her vocals are sweet yet haunting, with varied DnB and syncopated rhythms. Her sound as a whole strike a balance of melancholy and optimism, inviting the listener to a deeply narrative space.
Annie-Dog’s process is organic and contemplative. Known for her DIY bedroom approach, she shows how a single idea or melody can morph into a full bodied song. She often self-produces her tracks, showcasing her process online, and her thoughts at the time of creation. Using Logic Pro X, she visually displays the layered nature of her sonic landscape.
Annie-Dog’s rise has been swift, cohesive and so well deserved. Having already made appearances at key Irish and UK festivals including We’ve Only Just Begun, Dot to Dot Festival and The Social’s ‘So Young Club Night’ in London. Her music has received notable support from Irish and UK radio, online as well as editorial Spotify playlists. With every live performance, she demonstrates her refreshing authenticity to the stage, adding to her already growing reputation.
Annie-Dog’s upcoming EP 15 is set for release in early 2025 and is already generating a buzz. Maybe the EP will dive further into themes of introspection and emotional resilience over her distinctive dream pop indie-electronica sound. Her growing discography reflects her growing fan-base as well as her development as an artist. It’s so obvious that the waves she has already been creating will reach shores beyond Ireland.