When music and craftsmanship come together, something extraordinary happens. Peggy Gou and Don Julio 1942 are so back, with an exclusive collaboration that blends Don Julio’s premium Tequila with Peggy Gou’s boundary-pushing style and sound.
The limited-edition Don Julio 1942 x Peggy Gou Bottle is available exclusively at Celtic Whiskey Shop.
The first-ever global collaboration for Don Julio 1942, the bottle celebrates the brand’s connection to music and nightlife culture. The worldwide launch kicks off in New York, with activations planned for major cities worldwide, including London, Milan, Seoul, Hong Kong, and Dublin.
To celebrate this launch, we’re looking back at some of the moments that made her a global sensation – especially in Ireland, where she’s built an unmatched connection with fans. Peggy Gou’s meteoric rise from underground DJ to global music and fashion icon has firmly cemented her place as one of the country’s most adored figures.
From Underground DJ to Global Icon
Between 2016 and 2017, Peggy Gou went from a rising DJ to a staple in Ireland’s electronic scene. She played intimate sets at iconic Dublin venues like District 8, Hangar, Yamamori Tengu, and Wigwam – laying the foundation for her deep connection with Irish music lovers.
Her dynamic sets blending techno, house, and electro, made waves with standout performances at Jackmaster’s Mastermix parties and B2Bs across Europe. Irish fans were hooked and the demand for her sets only grew from here.
Breakthrough Years
2018 marked Peggy Gou’s breakout moment. Her ‘Once’ EP, featuring the hit track ‘It Makes You Forget (Itgehane)’, put her on the global map. that same year, she headlined District 8 and played Galway’s Carbon, but it was her Longitude Festival set that cemented her status as a festival powerhouse.
By 2019, Peggy was a must-see act in Ireland. Her unforgettable Forbidden Fruit Festival set at the Undergrowth Stage became legendary, with Gou herself taking to social media to say, “The Irish crowd never disappoints you. With a crowd like this, I could play every single day.”
Later that year, she delivered another standout performance at All Together Now, proving her ability to captivate both club and festival audiences alike.
The Return: Ireland Can’t Get Enough
Even through the pandemic, Peggy’s influence in Ireland remained consistently strong. When the world reopened, she returned with explosive performances at Forbidden Fruit 2022, AVA Festival, Emerge Music Festival, and Electric Picnic 2024. Her viral hit ‘(It Goes Like) Nanana’ became a global phenomenon, earning over 200 million Spotify streams and solidifying her place at the top of the electronic scene in Ireland and beyond.
A Collaboration Worth Celebrating
Peggy Gou’s partnership with Don Julio 1942 began in 2023 with an unforgettable launch event at Marquee Singapore. Now, in 2025, the collaboration has reached new heights with a Don Julio 1942 x Peggy Gou limited-edition bottle.
Designed to reflect her signature style and the iconic Don Julio craftsmanship, it’s a perfect companion for celebrating life’s best moments. This exclusive bottle is available only at Celtic Whiskey Shop. Don’t miss your chance to own a piece of this iconic collaboration – and get ready for Peggy Gou’s next unforgettable Irish performance at Forbidden Fruit 2025.
Please drink Don Julio responsibly.
Visit drinkaware.ie for more info.